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Our tuna is caught without the use of Fish Aggregating Devices or FADs, this is part of our commitment to reduce bycatch. 

Sealord’s Sustainable and Equitable Tuna Procurement Policy outlines our commitment to source tuna only from fisheries that have abundant stocks, that offer traceability to the vessel and fishing region and have a non-tuna bycatch rate below 1% of catch. This policy is fully communicated and enforced with our partners. 

WE ONLY FISH HEALTHY FISH STOCKS

Sealord uses skipjack tuna in our canned products. It is the most abundant of all the major commercial tuna species and only takes four years to reach maturity. As part of our policy, Sealord regularly reassesses the health of the fishery drawing on scientific data from the International Seafood Sustainability Foundation to ensure there is no overfishing today or in the years to come. 

DOLPHINS

Sealord is committed to reducing dolphin bycatch.  By not using FADs to harvest the skip jack, Sealord avoids the likelihood of capturing dolphins, turtles and other bycatch which is more prevalent when harvesting FAD caught tuna. 

MINIMAL ENVIRONMENTAL IMPACT

Our skipjack tuna is caught using Purse Seine Nets. One of the most efficient methods to catch tuna, Purse Seine fishing can result in minimal bycatch compared with other fishing methods. Approximately 63% of Tuna caught globally each year is from this method*.  It is also important to note that any of the limited by catch caught in the purse seine nets are consumed by crew or provided to local Western Pacific island communities when the vessels come into port. No by catch is discarded. 

Our suppliers & manufacturers

Sealord is committed to working only with tuna suppliers and partners who recognise and mirror our commitments to our own employees. We are confident our suppliers take ethical labour practises seriously, they understand it’s the right thing to do and that businesses such as Sealord, and our customers, expect this.

We have a relationship with Da Yang fishing company based in Taiwan. This family-owned business have been supplying tuna to Sealord since 2016. Additionally, there are independent observers on board to ensure agree fishing methods are maintained as well as appropriate crew conditions.

We have two main canning suppliers, CMC and Pataya. CMC has achieved SA 8000 International standards, which is considered the highest level of social and ethical accountability standards.

Our second main supplier, Pataya is a signatory to the Ethical Labour Practice Code of Conduct of the TTIA (Thai Tuna Industry Association). All members of TTIA are required to have thorough and comprehensive third party audits of their processing facilities and supply chain to ensure full compliance with local and international laws and regulations regarding social and ethical standards.

Reducing Bycatch

In January 2013, Sealord was the first in New Zealand to sign WWF’s Western Central Pacific Tuna Conservation Pledge. 

In May 2013, we announced we would no longer source tuna that had been caught with the use of Fish Aggregating Devices (FADs) to meet our target of reducing non-tuna bycatch to below 1%. FADs are floating objects that attract fish used by some tuna fishing companies.

We will continue to supply our tuna from the best performing fisheries, regardless of the method of fishing, and with the lowest overall environmental impacts. 

 

Full Traceability of Supply

Our commitment to sourcing FAD-free tuna is part of who we are as a business. For each catch, we have full traceability back to the vessel that caught the fish. We are then able to determine when and how it was caught, the region in the Western Pacific where it was caught as well as where and when it was canned. This process ensures we know how our fish are getting from boat to plate. 

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